Michelin Unveils MICHELIN BIBTRACK Agricultural Tracks at Farm Progress

New name brings former Camso agricultural tracks into Michelin’s growing agricultural portfolio beginning September 2026

GREENVILLE, S.C., Sept. 01, 2026 (GLOBE NEWSWIRE) -- Michelin is bringing Camso agricultural track portfolio under the Michelin brand with the introduction of MICHELIN BIBTRACK, announced today at Farm Progress.

Starting in September 2026, agricultural tracks previously sold under the Camso brand will transition to the MICHELIN BIBTRACK name. The move brings Michelin’s agricultural tracks together with its established agricultural portfolio, creating a more unified brand experience for farmers, equipment manufacturers and agricultural customers.

Importantly, rebranding does not change the products themselves. At this time, there will be no changes to product design, performance or manufacturing processes as a result of the transition.

“For our customers, the key takeaway is simple: the products they know and trust will continue to deliver the same quality, durability and performance they expect, while making it easier for customers to navigate Michelin's growing range of agricultural solutions. said Daphne Risco, Associate Brand Manager, Agriculture, and Michelin North America. “With MICHELIN BIBTRACK and our Michelin-branded systems, we’re building on our agricultural heritage while continuing to focus on the performance, productivity and soil-conscious solutions that modern farming demands.”

A new name rooted in Michelin’s agricultural heritage, the MICHELIN BIBTRACK name builds on Michelin’s decades-long history in agriculture. The “BIB” designation connects the agricultural track portfolio to some of Michelin’s best-known agricultural product families, including AGRIBIB, AXIOBIB, YIELDBIB and EVOBIB.

The move is part of Michelin’s long-term vision for its agricultural track and system business and is intended to make its growing portfolio easier for customers to understand and navigate.

Agricultural tracks and systems are an important part of Michelin’s off-road strategy, helping address some of the priorities facing modern farming operations, including:

• Productivity in demanding field conditions
• Traction to help equipment perform effectively
• Load distribution across the soil
• Reduced soil compaction
• Sustained performance and durability

Starting in September 2026:

• Agricultural tracks previously sold under the Camso brand will be branded MICHELIN BIBTRACK.
• CTS and TTS agricultural systems will adopt the Michelin brand while retaining their existing product names.
• The transition will not change the products, their performance or manufacturing processes at this time.
• Customers can continue to expect the same focus on quality, durability and performance.

Michelin North America, Inc.

Michelin is building a world-leading manufacturer of life-changing composites and experiences. Pioneering engineered materials for more than 130 years, Michelin is uniquely positioned to make decisive contributions to human progress and to a more sustainable world. Drawing on its deep know-how in polymer composites, Michelin is constantly innovating to manufacture high-quality tires and components for critical applications in demanding fields as varied as mobility, construction, aeronautics, low-carbon energies and healthcare. The care placed in its products and deep customer knowledge inspire Michelin to offer the finest experiences. This spans from providing data- and AI-based connected solutions for professional fleets to recommending outstanding restaurants and hotels curated by the MICHELIN Guide. Headquartered in Greenville, S.C., Michelin North America, Inc. has approximately 22,000 employees and operates 36 production facilities in the United States (michelinman.com) and Canada (michelin.ca).

For more information:

public.relations@michelin.com | www.michelinmedia.com     

Name: Ashley Clinkscale
Email: ashley.clinkscale@michelin.com
Job Title: B2B PR Manager